Jaimie Woo
Creative Producer, DEI & Cultural Consultant, Communications Strategist
Hello! I'm so looking forward to potentially collaborating with you. My name is Jaimie (she/her) and I am a creative producer in the film and television industry, diversity, equity, inclusion (DEI) & cultural consultant, teaching instructor, strategic advisor on social impact campaigns, and communications leader.
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Passionate about amplifying the voices and stories of historically excluded communities, I use media as a tool for social and cultural change and advise a wide range of clients on their DEI goals and practices. My industry experience and expertise span across multiple spaces, from the non-profit, government, and political sectors, to the entertainment sector and higher education. Through these intersecting experiences, I've developed narrative and network expertise to not only effectively craft stories, but also strategically engage in advocacy, activate industry partnerships, and collaborate with varied stakeholders to bring them to life.​
I invite you to learn more about who I am, the skillset I've cultivated, and how we might be able collaborate together.
"You are not randomly here. The work you’ve put in and the experiences you’ve had have let you to where you are, and you were chosen for a reason. You might not know the exact reason or even believe it, but that doesn’t mean it isn’t true."
Jaimie Woo, Co-Author of New York Times Best Seller"Yes She Can: 10 Stories of Hope & Change From Young Female Staffers of the Obama White House"
Services
TV/Film Development
Development of narrative, non-fiction, and anthology television series as well as short and feature films from conception to production.
Conducting in-depth story research
Creating concepts, developing unscripted show formats, designing pitch decks, and overseeing sizzle reel development
Evaluating scripts and delivering notes with an eye towards cultural sensitivity
Partnering with writers and producers for pitch packages
Cultural Consulting
Advising TV and film projects with a culturally specific lens that aims to dispel harmful stereotypes while honoring the authentic and accurate stories, voices, and talent of historically underrepresented communities
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Consulting creatives, studios, networks, and brands with culturally specific expertise on a wide range of material, taking into account the social, cultural, and political implications of the content and approach, and collaborating throughout the entire lifecycle of a project from development to distribution.
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Partnering with community groups, cultural institutions, and experts to liaise with producers, content creators, network executives, and talent on content.
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Evaluating scripts and delivering notes with an eye towards cultural sensitivity
Diversity, Equity, & Inclusion (DEI) Consultation & Facilitation
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Creating and facilitating targeted learning sessions and client workshop trainings on the following (though not limited to) topics:​​
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Team Building through Storytelling
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Foundations in DEI
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The Accomplice Framework
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Interrupting Bias & Microaggressions
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Communicative Inclusively & Intentionally
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How to Give & Receive Feedback
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Upholding an Anti-Racism Framework
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Inclusive People Management
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Executing company wide 360 assessments and action plans based on small group conversations, focus groups, and anonymous surveys
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Advising leadership on inclusive and equitable hiring practices and organizational structure
Social Impact Campaigns
Providing strategic advisement on social impact campaigns through targeted coalition building, partnership activation, policy proposals, and community organizing
Podcasting
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Developing, producing, editing, and soundmixing podcast episodes
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Crafting a comprehensive podcast launch plan for distribution
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Advising on strategic podcast development for aspiring podcasters
Writing & Editing
Writing and editing digital copy for newsletters, websites, blogs, and social media
Strategic Communications
Strategizing long-term communications plans and short-term crisis communications tactics
Crafting messaging materials, including press releases, one-pagers, talking points, speeches, and impact-oriented fundraising emails.
Tailoring curated social media plans specific to your brand/story, including Instagram, Facebook, Twitter ("X"), and LinkedIn
